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April 23, 2018
Dark Matter Coffee
Case Study
We love what we do, and in the process, we're lucky to work with some pretty cool coffee companies. A lot of them have incredibly talented designers that bring these brands to life on our custom-printed coffee bags.
Dark Matter Coffee
Case in point; every year Dark Matter Coffee out of Chicago takes a blank canvas approach to their Devil's Lettuce blend. This annual project combines the efforts of DMC's roasters creating a taste blend inspired by a cannabis strain, which is then reflected in the coffee bag artwork, provided by visual artist Jason Brammer. They have forged direct partnerships with farmers in El Salvador, Guatemala, and Mexico to source their beans. This transparency allows for unparalleled quality control and fairness from plant to cup.
Our digital printing process allows the incredible artwork to be printed on the outside of the bag that matches the wonderful coffee inside of the bag. The outward expression of the custom printed coffee bag goes further than just coffee. Dark Matter Coffee also has a record label that one of their baristas is launching a record under. Their coffee bag embodies their creative culture and the coffee itself fuels it. Our quick turnaround time meets their need to package specialty blends and multiple artwork files in a single order in a quick manner.
We got to hang out with the fine folks at DMC and Brammer to talk about how this blend and how they bring the bag to life each year. We brought our cameras. And a microphone.