- General Resources
- Blog
- Packaging 101
Packaging 101
If you're still wrapping your head around what we do, this is the place to start. We'll explain the what, how, and why of our process to point you in the right direction!
Packaging 101 Articles
:quality(90)/m/fit-in/352x352/filters:format(webp))
Our new Roastar Design Lab makes it easy to design your own personalized packaging—quick, flexible, and totally you.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Streamline your coffee bag-filling process with practical tips that save time, boost efficiency, and make your roastery run smoother than ever!
:quality(90)/m/fit-in/352x352/filters:format(webp))
We’re on a mission to slash greenhouse gas emissions with smart sustainability moves and packaging that’s pretty and practical.
:quality(90)/m/fit-in/352x352/filters:format(webp))
This easy guide contains all the graphic design definitions you need to know when creating artwork for your Roastar project (and beyond).
:quality(90)/m/fit-in/352x352/filters:format(webp))
Roastar is committed to sustainable product development, offering eco-friendly packaging that maintains product freshness and flavor. Learn how customer feedback, rigorous testing, and innovative materials drive our green initiatives in this third installment of our Sustainability Pillars series.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Find out the most common mistakes that lead to artwork revisions (and how to avoid them).
:quality(90)/m/fit-in/352x352/filters:format(webp))
In this second installment of our Sustainability Pillars series, we’ll explore our commitment to waste deferral. We’ll talk about things like material recovery facilities, advancing recycling efforts, and transforming recyclable packaging into sustainable products.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Ever wondered how to use Roastar’s design templates? This blog covers everything you need to know, from setting up your design file to avoiding common pitfalls.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Navigating the world of coffee packaging can be tricky. Our latest blog covers everything from FDA requirements to barcodes, ensuring your products meet regulatory standards and look great on the shelf. Learn the essentials to make your coffee packaging both compliant and eye-catching with Roastar's expert tips.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Ready to dive into the world of packaging artwork? We’re here to break down the best tools, from beginner-friendly starter programs to professional powerhouses. Learn the pros and cons of each platform and discover which one suits your design needs.
:quality(90)/m/fit-in/352x352/filters:format(webp))
The holiday season is one of the busiest times for businesses, with holiday sales making up a significant portion of annual revenue. Start planning early so you're ready to meet the demand and can enjoy a stress-free holiday season.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Dive into Roastar's commitment to sustainability in this first installment of a new series. Learn how we're making eco-friendly choices accessible, understandable, and impactful for everyone — and how you can make a difference — through our Transparency & Education pillar.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Learn how to perfect your tin can designs with expert tips on alignment, color management, and adding metallic effects for eye-catching packaging.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Our quick and easy guide to getting started in Roastar Design Lab. You’re just a few easy clicks and picks from awesome personalized packaging!
:quality(90)/m/fit-in/352x352/filters:format(webp))
Part 5: It’s time to hit the presses! Place your order with confidence and navigate any last-minute changes.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Part 4: Prepare an art file for your packaging that not only turns heads but prints beautifully.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Part 3: The variety of options in our quote tool can feel like a lot, but each one has its place, as well as its unique advantages.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Part 2: Bag styles, materials, and special effects—Discover the right combination for your product.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Part 1: Overwhelmed by options? Get clarity on the packaging journey in the first of this 5-part series.
:quality(90)/m/fit-in/352x352/filters:format(webp))
We never talk trash at Roastar…we just talk compost!
:quality(90)/m/fit-in/352x352/filters:format(webp))
Catching the attention of a buyer scanning the store aisles requires thoughtful packaging. It is needless to say that striking packaging is your way to a customer’s eyes and heart. No wonder companies are ditching traditional, rigid packaging in favor of custom-printed stand-up pouches. They are flexible, versatile, and attractive to promote your brand and drive more sales.
Even when competing with big dogs, this pretty option will fetch hefty profits for you. If you aren’t convinced yet, let’s find out the top advantages of stand-up pouches to enhance your brand identity.
:quality(90)/m/fit-in/352x352/filters:format(webp))
There’s a lot that goes into packaging design, but luckily for you, we’ve just simplified the process a little more. Now, you can download the exact artwork template for your bag by type, material, and size. Learn about our new templates below and download yours today.
Here's What You'll See!
:quality(90)/m/fit-in/352x352/filters:format(webp))
It might be fairly said that coffee fuels America. More than half of Americans over the age of 18 say that they drink coffee on a daily basis and over 45% say that it helps them stay productive while they're at work. For some of us, coffee is comforting -- we might've woken up to the smell of coffee brewing as a kid and then started drinking it as teenagers or young adults.
The habit of having a morning cup and afternoon cup (and the occasional evening cup) is pretty standard. Some of us have a coffee brand we stick to, while others are looking to branch out. Younger consumers are curious about where their coffee comes from and how it's being sourced. A coffee bag design can have a big impact on millennial shoppers looking to branch out.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Getting the right coffee bags keeps your coffee fresh, lets you effectively tell your coffee story, and maximizes your brand’s shelf appeal not to mention your profits. Confused about where to start? Check out our handy “Professional EntrepreDOers Coffee Bag Selection Guide” below.
:quality(90)/m/fit-in/352x352/filters:format(webp))
Coffee is more than a beverage used to stay awake during the work hours of the day, and for many, it's a daily necessity. That's why your product, delicious and aromatic coffee, is always a top seller. Yet, even though your coffee is as good as it gets and would beat out even the most mainstream coffee suppliers, you can't seem to get it off the shelves.
It could be due to your packaging. Printed coffee bags sporting your logo and design are essential to getting coffee drinkers to love your coffee. If you're looking for a new angle for your coffee packaging design, here are a few suggestions.