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A flat bottom bag, tin can, and stand up pouch with AI-generated designs
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July 2, 2025

Tips & Tricks for Creating AI Images in Roastar Design Lab™

Get our favorite tips for using the Text to Design feature in Roastar Design Lab™.

From Prompt to Packaging

When it comes to designing your packaging, not everyone has a designer on call (or the time to scroll through endless stock art libraries that feel… well, stock-y).

That’s why we added an AI-powered feature called Text to Design to Roastar Design Lab™, our online design tool. It works exactly how it sounds — simply write down what you're envisioning and watch as an AI-generated image appears in seconds. It's designed to help you get creative fast — no fancy software, drawing skills, or Photoshop meltdowns required.

In this blog, we’ll share our best tips and tricks for making the most of our Text to Design feature. Need help with the basics of using Roastar Design Lab™? Check out our step-by-step guide.

Start with a Strong Prompt

The key to AI-generated art that actually looks good? The prompt. The more specific you are, the better the results.

Try including:

  • The subject or object (e.g., “coffee plant,” “mountain landscape,” “cat in a sweater”)

  • The style (e.g., “vintage line art,” “flat illustration,” “psychedelic”)

  • The mood or palette (e.g., “muted earth tones,” “neon on black,” “calm and minimal”)

A prompt like “minimal desert landscape in warm tones” is going to get you way closer to the finish line than “desert.”

In short, be thoughtful with your prompts. You can generate up to 6 AI-generated images per project, so make each prompt count! Start with your best ideas first, and don’t be afraid to workshop a strong, detailed prompt before you even open the tool.

Roastar Design Lab AI tool for gusset bag

Personalize It in Roastar Design Lab™

Once you’ve generated your AI artwork, that’s just the beginning. Roastar Design Lab™ makes it easy to tweak and tailor your image until it feels like a natural extension of your brand.

You can:

  • Scale the art up or down.

  • Rotate or flip the design for a new angle or better composition.

  • Crop the image.

  • Adjust opacity to create subtle texture without overpowering your text.

  • Layer it with your brand assets.

This is your playground. Think of AI-generated art as a building block helping to bring your larger vision to life. With a few clicks, you can turn it into something totally unique.

Design With Print in Mind

What looks awesome on a screen doesn’t always print perfectly. Here are a few things to keep in mind when creating with AI in Roastar Design Lab™ (or anytime, for that matter):

  • Avoid super fine detail that may blur or get lost (especially on tin cans).

  • Steer clear of overly dark or muddy palettes that don’t translate well to print.

  • Use our Text tool to add text instead of using AI, which tends to struggle with creating perfect letters and doesn’t allow you to change font size or colors.

  • Bright, vibrant colors on the computer look more subdued when printed since colors are rendered differently on a screen (with light, not ink).

We’re always here if you need help finalizing things before production, but a clean, bold design tends to shine the brightest.

Roastar Design Lab AI tool for tin can

Use AI Art to Brainstorm Your Brand

The Text to Design feature is perfect for capturing your vision for your future brand. Generating AI art can help you visualize a direction when you don’t have the resources yet to hire a professional designer.

Use it to:

  • Guide a fully custom design down the road.

  • Test different vibes or themes for an upcoming launch.

  • Share visual ideas with your team or creative partners.

AI-generated art is an affordable way to create a branded look. And once you’re ready to level up into something more permanent, check out our list of recommended designers who can design your entire brand from the ground up.

Keep It Simple (When It Works)

We love a bold design moment as much as anyone—but sometimes the strongest packaging choice is a simple background, clean layout, and intentional use of color.

If your brand already has a strong visual identity (like a distinctive logo, signature color palette, or typeface), use AI-generated art to support that, not compete with it. A subtle background texture or a softly layered pattern can add depth without distraction.

And remember: if your customer can’t quickly tell what your product is or who it’s from, you may be overcomplicating it. Let your packaging breathe. Keep the focus on your product—and use AI-generated art as a supporting character in your brand story.

Have Fun With It

Roastar Design Lab™ is a space to experiment, explore, and try new things. AI-generated art isn’t about perfection—it’s about possibility! And if you land on something that looks especially rad, don’t forget to tag us @roastar when you post it. We love seeing what you come up with.

Ready to try it for yourself? Head over to Roastar Design Lab™, type a prompt, and start generating images. From seasonal packaging to limited drops to your next big launch, our Text to Design feature might just become your new creative secret weapon.